Business Banter – 5 helpful tips for blogging about your independent business (or, it’s not all about you!)
Our guest blog for Independent Oxford, showing our support for our fellow members. Enjoy, and let us know how you like the tips… “Your persona is the basis for everything you create. Writing for yourself won’t always resonate with your intended audience. If you, instead, speak your persona’s pains, challenges, and goals and they feel […]